I almost always forget to announce it. But I’ve got a weekly-ish, insiders-only, e-mail newsletter, to give folks a first look at articles I’m writing, and let ‘em know about updates to the site. If you dig Defense Tech, I’d strongly recommend you sign up here.
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Yahoo isn’t letting me sign up for it without setting up a yahoo account. I think this factor will limit the exposure of your newsletter. Surely there’s a free newsletter service that won’t require recipients to set up an account first?